Click here to view the newsletter main page. October 4, 2011 | Issue 11

12,000 children take part in Tata “Kids of Steel” triathlons

The Tata Kids of Steel children’s triathlon series has enabled almost 12,000 children to experience triathlon across 18 locations in the UK this year.

The series, organised by British Triathlon in partnership with Tata Steel, aims to give every child a positive and fun experience of triathlon, regardless of their ability. Since its launch in 2007, the series has seen more than 35,000 children from 400 schools take part. Next year, there will be 24 events across the UK and Tata Steel has committed to giving at least 50,000 youngsters the chance to experience triathlon by the end of 2012.

Mark Barfield, Director for Development at British Triathlon added: “This year’s Tata Kids of Steel events have once again ensured thousands of budding triathletes have had the opportunity to learn about the fast growing, modern and dynamic sport of triathlon.

“The support of Tata Steel has ensured every participant completed their personal triathlon challenge with the correct kit and equipment and left their event with a smile on their face.”

Tata Steel employees volunteered to help at events in Scunthorpe, Rotherham, Swansea, Mold, Birmingham, Teesside and Corby, all close to Tata Steel manufacturing or distribution sites in the UK.

British triathletes Jonathan and Alistair Brownlee, and Helen Jenkins were also on hand at their local events in Leeds and Swansea to encourage and inspire the children taking part. Members of the British Triathlon Olympic Talent Squad also lent their support including Sky Draper, James Davis and Sophie Coldwell.

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